How we built Montra's Eviator Range launch keynote video

We had been working with Montra Electric on their dealer network for a while. Through that work, their team had already seen what AdMitra could turn out. Realistic, accurate AI video, at a small fraction of what AI content agencies were quoting elsewhere.

So when Montra's SCV marketing team needed a launch video for the Eviator Range, they came to us. The brief was specific. Capture the ruggedness and the boldness of the vehicle, and structure the reveal around two new variants and the points they wanted to land for each. It had to play well on a launch-event big screen.

Our AI artists put together a storyboard around those notes. We worked directly with Montra's HQ marketing team, going back and forth on every detail until they were more than satisfied. The whole video was generated on the AdMitra platform.

It played on the big screen at the launch event, and the room responded well. The quality came in better than the AI work the team had seen from one of the largest names in advertising, and at a fraction of what they would have been quoted there.